Strategic advice works side by side with the Media Relations and Social Media teams, by supporting them with brand analysis and with the definition of consistent and efficient messages, it represents the director of communication; at the same time it acts as a consultant at the client side, by guiding communication and marketing strategies.
Semiotic analysis, scenario analysis, SWOT analysis, competitive review, analysis and definition of the positioning: strategic advice provides support in the analysis of the brand, of its identity and its role on the market.